HARBOR EXPANDS UK ADVERTISING TEAM WITH APPOINTMENT OF ALEX GREGORY AS ECD, ADVERTISING COLOR
Friday, August 30, 2024
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London, [August 2024] — Harbor, a leading premium advertising and entertainment post-production studio, is pleased to announce the appointment of Alex Gregory as Executive Creative Director of Advertising Color, UK driving the company's growth and supporting the creative vision and client impact for the UK market. Gregory, recognized on Televisual Magazine’s ‘Top 10 Colorists‘ list three years running, brings extensive expertise and a distinguished reputation as one of London’s most sought-after Senior Colorists. Gregory is joined by longtime collaborator, Charlie Morris who has been appointed as Head of Color Production, Advertising. Alex Gregory's portfolio includes a series of acclaimed commercials and music videos, showcasing a high level of artistry and precision that has significantly contributed to the success of numerous high-profile brands, directors, and agencies. Notable achievements in his career include winning a Creative Circle award for his work on Sebastian Strasser's Hyundai campaign 'On To Better' and the prestigious 'Best Colorist' award at the UKMVAs for his work on Bastille’s music video 'Distorted Light Beam,' directed by Jak Payne. Gregory’s client list features prominent directors such as Felix Brady, Ian Pons Jewel, Los Perez, Jeff Low, Sebastian Strasser, Tom Green, Emil Nava, Nicolai Fuglsig, Philippe Andre, Johnny Hardstaff, Si and Ad, Frederick Bond, Jack Driscoll, and Marcus Soderlund. He regularly collaborates with blue chip agencies including BBC Creative, Droga5, Wieden + Kennedy, TBWA\Media Arts Lab, and Innocean Worldwide. In his new role, Gregory will report to Dan Bennett, Managing Director of Advertising in the UK, and collaborate closely with Harbor’s Head of Color in North America, Oisin O’Driscoll to expand the global color offering for the company’s Advertising division. This strategic appointment comes at a crucial time as Harbor’s advertising division expands its VFX, color, and sound capabilities for the UK market. On his new role, Alex Gregory expressed: "As a brand, Harbor is at the forefront of where creativity meets technology, and the quality and consistency of its work across both entertainment and advertising speaks for itself. I'm incredibly excited to join the team and for all the plans we have in place already. The international roster of color talent is second to none and I'm both humbled and excited to not only be a part of it, but also to be tasked with helping to grow the UK's Advertising offering across color and VFX at the same time." Dan Bennet, Managing Director of Advertising in the UK at Harbor, added, "In partnership with Harbor CEO Zak Tucker, we have set out to build UK’s premium advertising post-production house supporting clients from set to screen with color, VFX, design, VO casting, sound, and music supervision. Alex has a track record of building incredible teams to service high end filmmakers in the UK, and crafting color for iconic, award-winning campaigns. I’m thrilled to have Alex join us to shepherd the growth of Harbor’s advertising color grading department in the UK.” -ends-
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